Iimagine Strategy

Our Services


iimagine Strategy Consulting provides specialised consulting, advisory, facilitation, mentoring, skills development and on-going support services to the tourism, hospitality and services organisations and businesses across the fields of:

We offer services, support and skill development in the re-thinking of and innovation in specific customer experience and service delivery initiatives through to complete business model innovation and innovation in competitive and sustainability strategy

We offer services, support and skills development in the philosophies and practical applications of ‘Design Thinking’ and ‘Service Design Thinking’ as a core innovation driver and source of sustainable competitive advantage and value-adding proposition
We offer services, support and skills development in the use of ‘creative thinking’ as a driver of sustainable competitive advantage in developing new and innovative ways to value-add your organisations internal and external processes and service offerings
We offer executive and board level services and support in re-thinking, planning and development of corporate, business model, branding and marketing strategy from whole of organisation level through to business unit level and effective execution

We offer a broad range of Tailored Services and Support in the speciality areas of:

Customer Experience Design
We offer a suite of services in the customer experience design, journey and interaction mapping, innovation ideation, prototyping and on-going review and management of customer experience perceptions and touchpoints

Applied Service Design Thinking
We offer a suite of services in ‘user-centred service design’, based around the latest thinking, research and methods and global best practice in the design and delivery of positively impactful services and service experiences

Business Model Innovation
We offer a suite of services in re-thinking and re-designing whole or part of organisation business model strategies from both an internal and customer facing perspective to compete in dynamic and disrupted marketplaces

Leading Creative Innovation
We offer a suite of services supporting the development and nurturing of leadership skill and capability in piloting innovative thinking and behaviours and leading organisational cultures of continuous innovation and creative attitude

Customer-Centric Strategy
We offer a suite of services supporting boards and executive teams in the philosophies and concepts behind customer-centric strategy and the strategic thinking, research, analysis and planning required for successful execution

Deep Customer Insights
We offer a suite of services in the area of ‘deep customer enquiry’ and ’empathy’ delivering insights into motivations, attitudes and behaviours from the ‘point of view’ of the customer and their specific expectations and experiences

'Value-Proposition' Design
We offer a suite of services to support organisations conceptualise, design and deliver meaningful and impactful ‘value’ to both internal and external stakeholders and customers that delivers on and/or exceeds expectations

Branding & Marketing Strategy
We offer a suite of services supporting boards, executive teams and business owners in the development, planning, positioning and distribution of services branding and marketing at both a strategic and tactical level

Tourism Industry Development
We offer a suite of services supporting the tourism and hospitality industry, including service and experience innovation, destinational strategic planning, branding and marketing strategy, global channel mix and product distribution

We can provide our services through a variety of delivery options and formats:

We can provide full consultancy services as an internal resource providing ‘In House’ support to your board, executive or management. Services include Strategy, Innovation, Marketing, Customer Experience, Service Design

Ask Us Today About How You We Can Support You

We can provide advisory services as either and internal or external resource providing ‘As Required’ guidance, insights and input at any or all levels of your organisation including speaking or group forum engagements

Ask Us Today About How We Can Support You

We can provide individual and/or group professional learning and skills development through tailored workshops, clinics and mentoring programs specifically designed to support your initiatives, goals and objectives

Ask Us Today About How We Can Support You

We can provide support and facilitation services over the short, medium or long term to all levels of your organisation to ensure that your initiatives and objectives remain on track through to implementation and execution

Ask Us Today About How We Can Support You

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Your Strategy, Innovation and Customer Experience Objectives

We can Support you in Designing and Delivering on your Business’s or Organisation’s Strategy, Innovation and Customer Experience Goals, Objectives and Tactical Initiatives

We have many years of experience and expertise across all facets of global business management, marketing and operations, across the Tourism, Hospitality, Accommodation and Services sectors, with a proven record for developing innovative and inspired strategies, and ensuring the full and effective execution and delivery of these strategies. Talk with us about how we can help and support you.

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Matching Innovative Thinking and Insights with Your Needs and Objectives

We can Support you with integrating the latest Insights, Trends and Thinking in Strategy, Innovation, Customer Experience, and Service Design to Match and Fit your Needs and Objectives

We pride ourselves on keeping abreast and up to date with the latest directions and thinking in the sphere of Service Design Thinking, Customer Experience Management, and Creative Innovation. We maintain close relationships with the global innovators and thought leaders in these disciplines to ensure that we remain at the forefront of Expertise and Applied Practice in these areas. Talk with us about how we help and support you.

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Creativity and Customer-Centric Innovation

We can Support you in Designing and Leading a High Performing Culture of Creative Thinking and Non-Stop Customer-Centric Innovation

We are able to work with you in planning, designing, implementing and most importantly sustaining and growing an intrinsic corporate culture of creative thought and on-going business model and service innovation. In this dynamic and highly demanding marketplace it is whoever is the most nibble, creative and innovative in bringing customer centric products and service to market that will be the most competitive and agile in winning customers hearts, minds and wallets. Talk with us about how we can help and support you.


We can Educate, Facilitate and Support your Team in Innovation and Design

We can Educate, Facilitate and Support your Team in use of the latest in Innovation, Ideation and Design Thinking Methods, Tools and Techniques


We can work with Your Business or Organisation in Thinking and Acting more Creatively

We can work with and support your organisation in developing and nurturing a culture of continuous creativity and innovation with the objective of becoming a more adaptive and nimble competitor.

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We offer a Global Perspective and Reach in Our Thinking and Services

We work to ensure that we are constantly abreast of the latest and more relevant ideas, thinking, research, practices in the field of Customer Experience, Service Design,  and Innovation Strategy globally. We can also work with and support organisation with their needs in the global marketplace.


Talk with us today on +61439039279 or email us at info@iimagine.com.au

Talk with us today about working with you and your team to create and design Customer Experiences that delight and Innovative Business Strategies that deliver. We look forward to discussing with you a different way at looking at your customer and your business.

Contact Us Today!


Without the opportunity for us to work with an amazing group of clients over the past 10 years our work would have no meaning. Thank You

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We would also like to acknowledge and thank the 100’s of individuals, business owners, and corporate leaders that we have had the pleasure of working with, mentoring and supporting over the past 10 years.