Iimagine Strategy

‘Value-Proposition’ Design & Innovation



‘Value-Proposition’ Design and Innovation

Designing and Delivering Competitive Strategy, Products and Services that Create both Tangible and Intangible added ‘Value’ to your Stakeholders and Customers.

We’ll support your business in the identification and development for value adding and value creating opportunities (your value-proposition) that are perceived to be relevant, in context, competitive and all things considered, of ‘value’, in the minds of your customers. We work with you to learn and apply core thinking, tools and processes key to the creation of an on-going culture of creativity and innovation in pursuit of highly ‘customer-centric value-proposition’ design and delivery across your business or organisation.

Any strategy is ultimately only ever about effective execution and the ‘Value’ this creates. This point has never been more true than in today’s fast paced, constantly changing world. Unfortunately most well intentioned and planned strategies fail due to poor or ineffective execution and/or a poorly conceived or delivered ‘Value-Proposition’.

We can support you with a suite of services to facilitate your organisation conceptualise, design and deliver meaningful and impactful ‘Value-Propositions’ to both internal and external stakeholders and customers that exceed their expectations and are highly market responsive

We customise our services to deliver on your specific needs around the core areas of:

Defining Your ‘Value Proposition Canvas’ Design – Learning and applying the tools and methodologies underpinning the ‘Business Model Canvas’ focusing on the core drivers of ‘Value-Proposition Design and Innovation’    

We are able to support your team in understanding and applying the key drivers of value, drawing out the ‘Customer and Stakeholder Value Elements’ of ‘Business Model Canvas’, and then clarifying how and where the opportunities to create meaningful and impactful value are. From here we can assist you in creating your business specific ‘Value Proposition Canvas’ Design.

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Designing and Testing your ‘Value Proposition’ – Applying the key tools and processes to design ‘value’ into your organisation that your customers and stakeholders want and need.

Using a mix of tools and processes we’ll work with you in getting a deeper understanding and clarity around your customers and stakeholders, needs, perceptions, behaviours, and other value drivers. From these insights a series of ‘Value Maps’ and other tools are introduced to begin to clearly describe how and where we intend to create and subsequently design ‘Value-Propositions’ that are a ‘Value-Adding Fit’ for your customers and stakeholders.

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Keeping your ‘Value-Proposition’ Relevant and Market Responsive – Applying tools and processes to ensure that your ‘Value-Proposition (s)’ remain constantly competitive, relevant and meaningful to your customers and stakeholders

We can assist your team in creating and designing processes that support on-going evolution and constant innovation in the ‘Value’ that you are offering and delivering to your customers and stakeholders and are responsive to highly dynamic changes in needs and expectations.

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Talk with us today on +61439039279 or email us at info@iimagine.com.au

Talk with us today about working with you and your team to create and design Customer Experiences that delight and Innovative Business Strategies that deliver. We look forward to discussing with you a different way at looking at your customer and your business.

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Without the opportunity for us to work with an amazing group of clients over the past 11 years our work would have no meaning. Thank You!

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We would also like to acknowledge and thank the 100’s of individuals, business owners, and corporate leaders that we have had the pleasure of working with, mentoring and supporting over the past 11 years